Graphic design is probably one of the most popular segments when it comes to freelance business. Every corporation and even small businesses and startups nowadays need someone who is going to provide them with high-quality graphic solutions.
The true question is how to become a successful freelance graphic designer? Well, it’s not an easy question to answer… It depends on what you are able to provide and how good are you.
When it comes to Graphic design, it’s probably the easiest niche to get through the top, as long as you are good. You can always play around and build projects for your portfolio. The only segment where you need a lot of experience and you have to be specialized for it is UI/UX design, which we’ll get down to a bit later.
So my honest advice to this question is to build the templates you are going to start with and showcase to your potential clients. If you are not that much-experienced try using Envato.
How to start a freelance graphic design business
There are a couple of ways for starting a freelance graphic design business. First, you need to make a plan, what graphic solutions you want to provide to your clients.
You can start with a freelance marketplace for graphic design businesses such as Fiverr, or you can start with your own website. If you want to sell your services for much lower incomes, then start with a freelance marketplace…
But if you want to look more professional and earn more, then start with your own website and sell services directly to your customers. You can find your niche and start only with a couple of things, or partner with other freelancers and work on everything which has to do with Graphic design.
When you reach a number of clients you are satisfied with then you can offer more services and even hire some people or find other freelancers to join your business.
How to become a freelance UX designer?
So this would probably be the toughest question and I don’t know to actual answer sorry for being honest, but I always try to come up with the solution which is not the case with how to become a freelance UX designer question.
I’m working as a freelance graphic designer but I never wanted to expand my knowledge and become a UX designer. The main reason, I don’t find that creative enough. But the true fact is, that is much more profitable than just an ordinary Graphic design.
So, you should probably start with building your own templates, app, and website design so you could have a strong portfolio for your potential client. Try to find a friend of a family member, who needs to work on his/her website design or app design, showcase them your work, and who knows, maybe they’ll like it and want to buy it.
Build a couple of free projects with some of the existing apps or websites you think they need to improve their design.
Of course, you can build a couple of mock-ups and design templates and try to sell them on some marketplace. Maybe you earn some money without even landing a client.
By the way, you also need to be good with other techologies like Figma, and even to know a bit of HTML/CSS stuff, so good luck with that…
How to become a freelance logo designer?
Logo design is probably one of the most creative parts of Graphic design. You need to be good with Adobe Illustrator because of its vector design. It is not a layered design which you can do with Photoshop, which I find the much easier tool for beginners.
So how to become a freelance Logo designer? First, if you plan just to work on Logo design, then you need to be pretty good with the king of Vector design, and that is of course Adobe Illustrator.
The second thing is, you need to find what kind of styles are popular right now and try to make some of your own Graphics, which if they are good looking you can try to sell on Envato Market. There’s one way to earn a couple of bucks, without even having a client.
Logo Designer also needs to be good listener. Talk with your customer, and ask a lot of questions about their brand, and that’s how you are going to build a good-looking Logo for their brand.
How to start a freelance graphic design: Conclusion
So this is probably the end of this article. The conclusion would be if you already are a Graphic Designer you need to check what kind of work you are most comfortable with. Try to find a niche that you are best with and start with that. Later on, you can always spread your work to some other niches, and who knows, you maybe become an owner of the most successful Graphic Design agency.